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Channel: Entrepreneur: Latest from Jed Williams and John Swanciger
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Why Small Businesses Should Be Utilizing Customer-Loyalty Programs

One of the easiest ways to turn customers into loyal followers is to show them that you care.

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A Checklist to Get Your Customer-Loyalty Program Off the Ground

With more companies vying for consumers' attention (and money), businesses need to create loyalty programs to get customers on board and to stay. Here is a checklist to create a program in the digital...

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3 Keys to Measuring the Success of Your Loyalty Program

Launching a customer-loyalty program isn't enough. To make it worth your while, you need to ensure you are getting the most out of it.

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